

Hi! I’m Sally—social media and content marketer, surprisingly proficient cake decorator, and above all, storyteller.
With a bachelor's degree in history and theater, I am a longtime student of stories and storytelling. Lauded as the most powerful instrument of both communication and retention, storytelling is an essential tool in any marketer's arsenal—and one that I've employed with great success across multiple industries. I’ve used stories to teach toddlers basic skills and lessons, to upsell funky natural wines to guests at Michelin-starred restaurants, and to peddle loaves of bread from my small Brooklyn apartment.
Through a combination of deeply-rooted devotion to storytelling and a signature aesthetic of vivid maximalism, I am an expert at crafting distinct content that stands out in increasingly crowded online spaces.
I’m so excited to continue my marketing journey, and I hope that this portfolio website will give you a sense of my work, my style, and my passion for leveraging storytelling into expanded reach, influence, and industry-leading status for brands.